BRIEF

Packaging Design • Print

The design above is a design for CD Packing for a rock band called "The Hunger." Their album is entitled "Transformation" and the packaging tells the story of a man's personal "transformation" throughout the stages of his life.

THE HUNGER CD ALBUM

CONCEPT

The concept of transformation is shown throughout the CD packaging, panel by panel. The packaging tells the life story of a young man, how he was born into happiness and lived a childhood of many possibilities, but eventually became an alcoholic and addict. He is frustrated with his life and feels trapped, as if within a cage, until he has an epiphany (big realization) and on the final panel (back cover) escapes from his "cage" (overcomes his addictions).

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